Follow the guide!
Six ideas are given to experience "your Paris", with outings organised by "profile" or by "interest" to reflect the trends and activities during this period: Art Fans / Night Owls / Family / Fashionistas / Foodies / Lovers.
A paper guide, available from 24 November with over 230,000 copies produced: 64 pages in 4 languages (French, English, Italian and German). The Paris Region Tourist Board has enlisted the help of its partner network in France and overseas to distribute it.
A dedicated online guide in French and English at visitparisregion.com
An "instant prize" competition on the Paris Tourisme Facebook page (over 330,000 fans).
Content management on social networks.
A 45-minute video produced by the Paris Region Tourist Board was broadcast on YouTube and on the digital network at Parisian railway stations during the Christmas holiday period.
Or visitors can find what they are looking for by theme:
These exceptional events and activities are an unmissable part of any visit to Paris. We need to spread the word to give our destination a more dynamic edge and let visitors know what's on so they can use all these tools to plan their visit. There is something to suit all tastes, whether you are looking for family entertainment, a party, fashion or fine food.