First Carbon Footprint© of the top tourist destination in the world
Région Ile-de-France has therefore asked the CRT to conduct a prospective study into tourism faced with these challenges, including the first Carbon Footprint© of the destination's tourist activity.
The results of this study, carried out over two years and concerning greenhouse gas emissions linked to business and leisure traveller journeys, have led to a forum that brings together all those involved in tourism, public and private, in preparation for the COP 21 (Conference Paris Climat 2015).
Starting from the premise that if nothing is done, greenhouse gas emissions (GHG) linked to the tourism industry in Paris Ile-de-France will rise to 27.2million tons of CO2 equivalent (unit of measurement for GHG): in 2050 the study today is already revealing impressive figures: return trips by tourists create the most emissions in the industry (see diagram below) of which 67.8% concerns air transport.
Action to prepare ourselves for the tourism of tomorrow
Based on carbon diagnostics: the CRT is drawing up an action plan in order to support tourism professionals :
- to make clientèle living nearby more aware, particularly through the promotion of rail travel
- increase the duration of stays by improving the quality of tourist services
- establish a incentive pricing policy for visitors who come on low-carbon transport
- offer virtual visits, as well as web conferencesimprove multimodal connections
Thanks to the MALICE tool, the CRT is supporting accommodation providers based in the Ile-de-France (and restaurants soon as well) in the environmental and financial management of their establishments, helping them to reduce their impact (energy, waste, water, CO2, health) and are creating an environmental label.
Thanks to the resource and information centre, the CRT is responding to the issue of sustainable development for the tourism sector in the Ile-de-France region via its professional portal.
The regional strategy for the development of tourism and leisure activities (2011-2016) states a willingness to ensure that Paris Ile-de-France becomes an international benchmark in sustainable tourism.
"Paris Ile-de-France must be an example of sustainable development. The CRT is mobilising all tourism professionals to make it the number one sustainable destination in the world" explains François Navarro, Managing Director of the CRT.