CITY FAIR - London
Like last year, there will be a dedicated pavilion in our destination's colours.
It will be the ideal opportunity to meet buyers from ETOA-member tour operators. In 2015, 187 buyers from 21 markets attended the City Fair.
14% of these buyers sold European holidays all over the world. The average number of appointments was 25.
Paris Region will be the only destination with a personalised pavilion. Its visual identity will be clearly defined, enabling its product offering to be bought directly by tour operators.
Form: Traditional workshop. 12-minute pre-scheduled appointments.
Target: Buyers from ETOA-member tour operators/groups